
The evolution of advertising in Ghana
In the dynamic world of advertising, change is the only constant. As consumer behavior evolves and new technologies emerge, the advertising landscape in Ghana has gone through some significant transformation.

In the dynamic world of advertising, change is the only constant. As consumer behavior evolves and new technologies emerge, the advertising landscape in Ghana has gone through some significant transformation.

Creativity & effectiveness Global Strategy: The WARC Awards are back for 2025. All five regional shows are now open seeking strategies that worked and marketing with impact. Find out more and download

Innova DDB Ghana has been working on a musical project for some years now and finally we are here with “Strictly After Hours” and EP. The project is called Strictly

Social Media Audiences & Strategy Niche social media platforms and apps that cater to hobbies and smaller communities are seeing a jump in active users as more and more people

Vincentia Elikem Kpodo-Tay is a marketer who specializes in SEO and Digital Marketing. As a content Creator, she’s constantly using innovative strategies to connect with her audience and build platforms.

There is so much that member agencies of the AAG do in building solid global brands, influencing consumer choices, helping corporate organizations grow their bottom lines and businesses, contributing

Participants at the professional development training held last month (July) have been talking about the expertise, delivery and depth of the resource persons who wowed them with what they have

The advertising Association of Ghana (AAG) and the Meltwater Entrepreneurial School of Technology (MEST), have entered into a partnership to provide internship and other career opportunities for young Ghanaian graduates

The Executive Council of AAG has decided to hold the next Gong Gong Awards ceremony as part of a total festival of creativity within the first quarter of 2025. The

Registration is now open for the second cohort for the LIONS Creative MBA (cMBA). Curated and certified by LIONS, the LIONS cMBA brings over 70 years of the world’s best