Mr. Reginald Daniel Laryea, affectionately, called ‘Reggie’ is the Managing Director, Media Majique and Research Systems (Media Majique or MMRS).
As the Managing Director of MMRS Mr. Laryea provides strategic leadership across Below-The-Line (BTL) activations, consultancy, research, branding, and merchandise production. His professional journey reflects a strong commitment to building a communications firm that blends creativity, insight, and execution excellence.
Mr. Laryea developed his expertise in advertising strategy and media buying working on a wide range of local and multinational campaigns that successfully connected brands with audiences across Ghana and, in some cases, the wider West African sub-region. This experience laid a solid foundation in high-impact communication strategy, effective media investment management, and a deep understanding of the advertising industry.
Building on this foundation, Mr. Laryea was invited to become the Ghanaian partner within the global Ogilvy network in Ghana, serving as Chairman and the only Ghanaian shareholder. While holding this position, he has continued to retain the Chief Executive role at Media Majique and Research Systems, ensuring continuity of leadership and vision.
Under his leadership, Media Majique has successfully partnered with public institutions, corporate organisations, NGOs, and development partners, delivering campaigns that combine strategic insight with creative execution.
Mr. Laryea’s vision continues to shape Media Majique as a firm distinguished by originality, professionalism, and an immeasurable impact within Ghana’s communications and marketing landscape.
Media Majique and Research Systems (Media Majique), As An Advertising Agency
Media Majique and Research Systems Limited (Media Majique) was founded in 1989 by Mr. Reginald D. Laryea, establishing itself as Ghana’s pioneering marketing communications agency. Over the past 35 years, the agency has achieved numerous awards, accolades, and key milestones, transforming businesses and brands across multiple industries.
Media Majique is a communications and marketing firm delivering Below-The-Line (BTL) activations, consultancy, research, branding, and branded merchandise production, with a strong focus on originality and impact. Guided by its tagline, “We Make It Unique,” the firm approaches every project with fresh thinking and tailored solutions designed to meet specific client needs.
The firm’s mission is to deliver exceptional marketing and communication solutions with a purpose-driven approach. By upholding the highest standards of quality and excellence, Media Majique empowers businesses and institutions to achieve their full potential and thrive in competitive markets.
It specializes in designing and executing BTL campaigns that connect brands directly with their audiences through community engagement, experiential marketing, and targeted promotional activities. These campaigns are supported by research and strategic consultancy, ensuring that messaging is relevant, audience-focused, and results-driven.
In addition, the firm provides strategic consulting, marketing, digital communication, and comprehensive branding services, including print, merchandise, and production solutions. From concept development to execution, Media Majique translates brand identity into high-quality visual assets and promotional materials that stand out in competitive environments.
With a team of experienced consultants, researchers, and production professionals, Media Majique continues to support public institutions, corporate organisations, NGOs, and development partners, helping brands communicate with clarity, creativity, and distinction.