Preamble
The AAG Gong Gong Awards is the flagship industry event for the Advertising Industry in Ghana. Over the years the Awards have established benchmarks for excellence and ingenuity, rewarding creativity and outstanding innovative works, across all sectors of the industry.
The Awards will be for adverts that were produced and transmitted in the year 2016
Objectives of the Awards
To demonstrate that the purpose of Advertising is to contribute to the success of business, and to reward creativity and strategic thinking that have been developed locally, and added value to local businesses.
Entries are invited for the following Channels and Categories from Members and Non-Members:
CHANNELS
Radio/Print/Television/Outdoor/Digital(Online, Mobile Ads, Viral Films, Digital Campaigns)Social Media(Includes the Creation of Social Platforms, the use of Existing Social Platforms, and user Generated Content),Activation & Experiential, Mobile(Mobile Applications, Mobile Sites, Branded Games designed for Smart Phones or Tablets, Mobile Campaigns), Branded PR, Experiential & Shopper Marketing, Media Innovation(Traditional & Alternative Media) and Integrated Campaign
CATEGORIES
- Alcoholic Beverages
- Non Alcoholic Beverages
- Food & Confectionery
- Corporate & Services
- CSR
- Insurance
- Financial Institutions
- Textile & Fashion/Accessories
- Health & Personal Care
- Telecommunication
- Transport Services
- Aviation
- Automobiles
- Hospitality
- Restaurant
- Household Products
- Sports
- Estate Development
- Oil & Gas
- Entertainment
Entry Specifications
- Print/Press/Outdoor etc. Filename: jpg or pdf (max 5mb)
- Print/Press/Outdoor etc. Hard Copy mounted on board (max A2)
- Audio Filename: mp3 (max 5mb)
- Video Filename: .mov, .divx, .mpg4, (max 10mb)
- Digital: Filename, jpg or pdf (5mb) url: (ie http://aag.com.gh)
- Activations and online campaign entries can be submitted in the form of short case study videos. They should not be longer than three minutes.
- Case study Video Filename: .mov, .divx, .mpg4, (max 20mb)
- Provide proof of transmission (for both radio and television)
- Every entry should be on a separate CD, VCR, or DVD
Price per entry:
AAG Members – GH¢800.00; Non AAG Members – GH¢1,600.00
CLOSING DATE FOR ENTRIES: 11th.AUGUST, 2017
ENQUIRIES: ADVERTISING ASSOCIATION OF GHANA (AAG) RANDOLPH HOUSE, RING ROAD CENTRAL, ACCRA
TEL : 0303 938556 ; 0302 249352. WEBSITE: www.aag.com.gh
EMAIL: info @aag.com.gh
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