The outdoor sector is a key part of the advertising industry in Ghana, generating between $60 million USD per year, according to 6W Research. This figure covering static billboards, digital
At the 2025 Cannes Lions festival in France, a new award was launched called the Creative Country of the Year. The Creative Country of the Year is an experiential initiative
After a two-year hiatus, the Gong Gong Festival of Creativity & Awards returned in full glory — reaffirming its status as Ghana’s most prestigious celebration of advertising excellence. The event,
The 17th Gong Gong Festival of Creativity & Awards, by the Advertising Association of Ghana (AAG), climaxed on Saturday, June 28th, 2025. The entire festival of creativity and awards was
We were honored to have Honourable Sampson Ahi, the Deputy Minister for Trade, Agribusiness, and Industry, attend the 2025 Gong Gong Festival of Creativity & Awards, where he not
AAG’s Practical AI Training for Marketers, Advertisers & Creatives Every marketer, advertiser, or communications professional in Ghana is currently highly aware of the AI buzz and how to make the
Two rising stars from EchoHouse, Adelaide Baah and Maame Adubea Asante Yeboah, both 22, made significant waves on the global stage last June. First, the talented young Ghanaians proudly represented
10 July 2025 – Cannes Lions has announced new integrity standards and measures for its Awards. Following a thorough review, an evolved framework will be introduced to provide a renewed
Mark your calendars — the biggest night in Ghana’s creative industry is almost here. There is high anticipation for a night of great performances, demonstration of excellent creativity, impactful strategy
As the judging phase of the Gong-Gong Awards 2025 officially wraps up, we spoke to two key jury presidents — Sharon Mills (Social & Influencer) and Andreas Shifokoka (Digital Excellence)
